The Danish fashion industry didn’t let the pandemic save you from a parade.
“We are firmly on the importance of being able to meet in person,” Cecilie Thorsmark, executive director of Copenhagen Fashion Week, told WWD in June. “Fashion Week is by nature a physical event, so [we] want to combine industry professionals in our new medium and create a fashion week that can help the industry move forward.
In fact, Copenhagen Fashion Week was in full swing and some brands did not let the pandemic prevent them from presenting their collections. For 3 days, from August 9, the city was full of parades, parties and exhibitions. The decoration of the street also in motion. , posing for photographers. And although some designers opted for virtual formats, the number of face-to-face reports is palpable.
Before, we accumulated 3 highlights of Copenhagen Fashion Week.
Instead of a podium presentation, Ganni unveiled an art exhibition that attracted seven creatives who proposed what will be the next decade. Among the most notable works are the mural sculpture hand-woven through the artist Hayley Blomquist, who dented Levi’s corpse. ; a life-size trimmed facility through photographer Rosie Marks; and a dance film through choreographer Maria “Decide” Wahlberg.
“This year seems like a decade in itself,” said Ditte Reffstrup, Ganni’s artistic director. “It’s a roller coaster, but we’re still motivated through the new routes forward and what we’ve learned so far. better, we have surrounded ourselves with talents from near and far, generating new friendships and collaborations. »
A kiosk also presented Ganni’s recycled collection with Levi’s, which served as a down payment for Love Letter, a program that allows consumers to hire denim and sustainability parts.
Located in Villa Copenhagen, fashion café has served as a hub for all creatives and participants in Copenhagen Fashion Week. The venue presented breakfasts and activities, adding Meet the Nordics, a forum that connected designers with the press, buyers and influencers; and The Jewellery Room, a flaunt of the Danish designer’s dances.
In 19 looks featured on Copenhagen Fashion Week’s online platform, designer Nynne Kunde celebrated Denmark’s most productive. In fact, the soft blue and yellow shades of sunflower reflected the Danish countryside in summer. Pronounced shoulders and flared skirts paid homage to the classic Scandinavian dress. Clean, structural lines have captured the country’s fashionable art scene in a concise way. Effervescent and cunning, the total collection has honored its name, Walking Soft Sculpture.