The country turns out to be in the midst of some other contagion, not the Omicron variant, but the real celebrities are convinced that they are high-level political leaders.
Talk host Dr. Mehmet Oz is the latest mutation in this outbreak, delivering his candidacy in a packed box for the U. S. Senator from Pennsylvania. Radio provocateur Larry Elder. They are all Republicans – and no doubt encouraged by some other real Republican TV star, former President Donald Trump Donald Trump Chile chooses the millennium that needs to tax those as the new president The day democracy almost died, Trump said he would not impose an opposed boycott of the Beijing Olympics MORE, whose choice in 2016 turned out to have led many celebrities to look in the mirror and ask, “Why not me?”
This ordinary epidemic has its origins in Hollywood and the exclusive position occupied by truth television personalities in the petri dish of the screen business. This is a special strain of celebrity that turns out to inspire ambitious overreach.
Calls from movie stars and TELEVISION are launched through political parties in search of viable candidates: they have integrated the popularity of calls and giant bank accounts to launch campaigns. running from millions of other people is much stronger.
This is because, unlike actors, those personalities have a reputation for being themselves. In scripted videos and on TV, stars pretend to be other people. The public would possibly confuse fiction with truth; we think Tom Hanks is a great guy because he plays really cool guys; however, the actors themselves, despite everything, perceive that they are characterized by running behind a mask.
A TV host like Dr. Oz is different: he stands out because he’s the only Dr. Oz. There is no mask. The adulation he receives – applause from the studio and really extensive ratings – is direct and unfiltered, he participates in a communicative exhibition presenting himself as himself, and not as a fictional character, attracting attention.
This can lead to a condition known as “very ego. “
It’s a big step to think that you can be governor of the largest state in the country or u. S. senator of a key state. Only one thing stands in the way: politics is precisely an exhibition business, even in the age of media.
Celebrities build bubbles of flattery around them that are difficult to penetrate; Producers, advertisers, agents and managers are paid to prevent bad news from entering. The Oz ad is a clever example of this bubble. Most political professionals would participate in a race in Pennsylvania in front of a metal factory, or on a farm, or at least in a state near the Liberty Bell, but Oz instead released a highly written video, filmed on what appears to be his communication screen. , with a crusade logo founded on your communication screen logo. And the doctor doesn’t even mention Pennsylvania. Everything seemed hermetically sealed, from the outdoor world.
But on big political issues, the tumult of competitive campaigns breaks even the toughest bubbles and surprises newcomers who are unprepared.
Oz is already facing this brutal awakening.
Concerns about carpet bags arose temporarily as the doctor lives in New Jersey and records his exhibit in New York City. He has only been registered in Pennsylvania since December 2020 and uses his in-laws’ house as his official address. reignited controversies over its airborne approval of dubious pills and nutritional products; those controversies brought him before a Senate committee on fitness and science.
The north star for all those truth celebrities is still Trump, the guy who went from “apprentice” to the White House, who resisted each and every crack in his bubble as a truth star to win politics’ biggest prize. do it, they can too.
right?
But they seem to have forgotten something: the cracks have nevertheless become too big for Trump. Since Election Day 2020, genuine life unwelcome burst into a bubble built with billions of dollars, reinforced through the circle of family and media friends. Aggressive manipulation of the truth was the only way for this former truth star to get out of it.
By contrast, Trump’s experiment serves as a stern warning to other overly greedy celebrities with exaggerated ambitions.
At least so far, Dr. Oz doesn’t see it, and it turned out to be right.
But Pennsylvania’s first day is May 17. Enough time for many bubbles to burst.
Joe Ferullo is an award-winning media executive, manufacturer and journalist and former executive vice president of programming for CBS Television Distribution. He was NBC’s news director, writer and maker of “Dateline NBC” and worked for ABC News. Follow him on Twitter @herrero1.
See the thread.
The Hill 1625 K Street, NW Suite 900 Washington DC 20006 | 202-628-8500 tel | Fax 202-628-8503
The content of this is © 1998-2021 Nexstar Media Inc. | All rights reserved.